Political communication in American campaigns/
Joseph S. Tuman
- New Delhi: Sage, 2008.
- 279 p.
Introduction to political communication -- The players in the process -- Campaign oratory and the communication process -- Methods for deconstructing political oratory -- Political campaign speech examples -- Introduction to political debates -- Negotiations, tactics and strategies for political debates -- Political communication and mass media -- How campaigns influence and/or control mass media.
9781412909457
Political campaigns -- United States. Communication in politics -- United States. Campaign speeches -- United States.