Neuroeconomics and the firm/ Edited by Angela A. Stanton, Mellani Day, Isabell M. Welpe - Cheltenham : Edward Elgar, 2010. - 323p. : ill. ; 23cm. ISBN: 9781848444409 Subjects--Topical Terms: Cognitive neuroscience. Neuroeconomics. Neurosciences cognitives. Dewey Class. No.: 330 / STA/N