Netnography: The Essential Guide To Qualitative Social Media Research
Material type: TextPublication details: London: Sage Publication, 2020Description: 460pISBN: '9781526444707'Subject(s): Research Methods & Evaluation. -- EthnographyDDC classification: 305.80072Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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General Books | Central Library, Sikkim University General Book Section | 305.80072 KOZ/N (Browse shelf(Opens below)) | Available | 050644 |
Browsing Central Library, Sikkim University shelves, Shelving location: General Book Section Close shelf browser (Hides shelf browser)
305.80072 COL/M Multi-sited ethnography/ | 305.80072 COL/M Multi-sited ethnography: problems and possibilities in the translocation of research methods/ | 305.80072 FAL/M Multi-Sited Ethnography: Theory, Praxis and Locality in Contemporary Research / | 305.80072 KOZ/N Netnography: The Essential Guide To Qualitative Social Media Research | 305.800723 AMI/C Constructing the Field | 305.800723 MAR/D Doing Autoethnography | 305.800723 PUD/E Ethnographies revisited/ |
Introducing: netnography, qualitative social media research methods, and this book --
History of social media --
Media: communicating and connecting in the 21st century --
Socialities: all the ways we connect --
Praxis: introducing practices and data operations --
Ethics: procedures and flowcharts, updates and rules --
Data: the methodology of netnographic data collection --
Investigating: five steps to social media data collection --
Interacting: turning connection and communication into research data --
Immersing: journaling and organizing a reflective curation --
Integrating: combining telescopic and microscopic understandings --
Analyzing: elemental data transformation operations --
Interpreting: how to discover and make meaning from netnographic data --
Communicating: presenting and publishing your netnography --
Future of netnography.
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