Marketing Research/

By: Naval BajpaiMaterial type: TextTextPublication details: Pearson, ISBN: 9789332544673Online resources: Click here to access online
Contents:
I Introduction to Marketing Research II Research Design Formulation III Sources and Collection of Data IV Descriptive Statistics and Data Analysis V Result Presentation VI Applications of Marketing Research
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
e-Books e-Books Central Library, Sikkim University
Not for loan E-521
Total holds: 0

I Introduction to Marketing Research

II Research Design Formulation

III Sources and Collection of Data

IV Descriptive Statistics and Data Analysis

V Result Presentation

VI Applications of Marketing Research

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