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Effective business communication/ Herta A Murphy, Herbert W. Hildebrandt, Jane P. Thomas

By: Murphy, Herta AContributor(s): Hildebrandt, Herbert W | Thomas Jane PMaterial type: Text

TextPublication details: New Delhi: Tata McGraw Hill. 2010Edition: 7th EdDescription: 619 p. ill 27 cmISBN: 9780070187757Subject(s): Business communication | Communication in management | Commercial correspondenceDDC classification: 650

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
General Books	Central Library, Sikkim University General Book Section	650 MUR/E (Browse shelf(Opens below))	Available		P18718

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Effective Communications in Business

1. Importance and Benefits of Effective Communication
Ancient Heritage for Communication Principles
Life blood" of Every Organization
Benefits of Effective Communication in Your Career
Challenge of Communication •in the Global Market

2. Components of Communication
Context
Sender-Encoder
Message
Medium
Receiver-Decoder
Feedback

3. Concepts and Problems of Communication
Conventions of M eaning
Perceptions of Reality
Values,Attitudes, and Opinions

The Seven C's of Effective Communication

1. Completeness
Provide All Necessary In formation
Answer All Questions Asked
Give Something Extra, When Desirable

2. Conciseness
Eliminate Wordy Expressions
Include Only Relevant Material
Avoid U necessary Repetition

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