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Convergence: integrating media, information & communication/ Thomas F. Baldwin, D. Stevens McVoy and Charles Steinfield

By: Baldwin, Thomas FContributor(s): McVoy, D. Stevens | Steinfield, CharlesMaterial type: Text

TextPublication details: Thousand Oaks: Sage, 1996Description: xviii, 430 p. ; 24 cmISBN: 0803959052Subject(s): Mass media | Communication | Mass media--Social aspects | Mass media and cultureDDC classification: 302.23

Contents:

Existing Telephone, Cable TV, and Wireless Technologies -- Residential Telephone and Information Services -- Entertainment and Information Television -- Technological Convergence -- Convergence of Voice/Video/Data Information -- Management -- The Market -- Advertising and Shopping -- Competition -- Communication Policy -- Multinational Full Service Networks / Joseph D. Straubhaar and Joonho Do -- Impacts of Integrated Broadband Networks.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
General Books	Central Library, Sikkim University General Book Section	302.23 BAL/C (Browse shelf(Opens below))	Available		P08232

Total holds: 0

Existing Telephone, Cable TV, and Wireless Technologies --
Residential Telephone and Information Services --
Entertainment and Information Television --
Technological Convergence --
Convergence of Voice/Video/Data Information --
Management --
The Market --
Advertising and Shopping --
Competition --
Communication Policy --
Multinational Full Service Networks / Joseph D. Straubhaar and Joonho Do --
Impacts of Integrated Broadband Networks.

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