Social media : (Record no. 216510)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 05638cam a2200493 i 4500 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | N$T |
| 019 ## - | |
| -- | 1076738957 |
| -- | 1078559093 |
| -- | 1124396332 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780081024102 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 008102410X |
| 245 00 - TITLE STATEMENT | |
| Title | Social media : |
| Sub title | the academic library perspective / |
| Statement of responsibility, etc. | edited by Nina Verishagen. |
| 300 ## - DESCRIPTION | |
| Extent | 1 online resource (1 volume) |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part I: The social media landscape at the academic library -- 1. How to assess students' social media preferences: a comparison at two academic institutions / Dan Sich and Mark Aaron Polger -- 2. Social media committees: sharing the library's voice / Alejandra Nann and Nina Verishagen -- 3. The right social media platform for your library / Morgan Swan -- 4. Social media best practices: implementing guidelines for disability and copyright / Sarah Christensen and J.J. Pionke -- 5. Using scheduling apps to streamline a social media workflow / Samantha Paul and Michael Holt -- Part II: Tried and tested by librarians: social media case studies -- 6. Instagram -- 6.1 Case study 1: Using Instagram to engage students during library orientation / Katie Hutchison and Stephanie Henderson -- 6.2 Case study 2: Enhancing your Instagram following through interdepartmental collaboration / Jen Park and Steve Fowler -- 6.3 Case study 3: Student social media representatives and Instagram: connecting with the campus community through library student workers / Laura Wilson and Heather Domenicis -- 6.4 Case study 4: Are we failing at Instagram? / Matthew Blaine and Jacalyn Kremer -- 7. Twitter -- 7.1 Case study 1: Tweeting to success: managing an academic library's Twitter campaign to enhance user engagement / Emy N. Decker -- 7.2 Case study 2: Drop everything and tweet: building community on your campus / Joanna Ewing, Amber Wilson and Karen Pruneda -- 7.3 Case study 3: What do you do when they start talking back? Training librarians for next-level Twitter engagement using Springshare's LibAnswers / Sheeji Kathuria and Amanda Clay Powers -- 7.4 Case study 4: Rising above the noise: increasing local engagement through a global hashtag campaign / Emily Jack -- 8. Facebook -- 8.1 Case study 1: Breaking up is hard to do: UAB libraries and Facebook's mis(sed)connection / Dana Hettich and Becca Billings -- 8.2 Case study 2: Buying likes: our library jumped from 200 to 1000 (student) likes in 5 months / Nina Verishagen and Ann Liang -- 8.3 Case study 3: So you have been given the social media passwords. Now what? A trial-by-fire case study in Facebook marketing / Molly Marcusse -- 9. YouTube -- 9.1 Case study 1: Thousands of views: why three simple library videos have done so well / Dan Sich -- 9.2 Case study 2: Show me: getting YouTube videos to your students through SEO / Lauren Valentino Bryant -- 10. Snapchat -- 10.1 Case study 1: Snapchat in academic libraries: we ain't afraid of no ghost / Nicole Maddock, Monica Fazekas and Kevin Tanner -- 10.2 Case study 2: Snap to it: reaching users where they are with Snapchat geofilters / Laura MacLeod Mulligan and Alexander S. Di lorio -- 11. Pinterest -- 11.1 Case study 1: Extending the library's presence into the virtual space using Pinterest / Brandy R. Horne |
| 650 #0 - SUBJECT | |
| Keyword | Online social networks |
| 650 #0 - SUBJECT | |
| Keyword | Academic libraries |
| 650 #0 - SUBJECT | |
| Keyword | Social media. |
| 650 #0 - SUBJECT | |
| Keyword | Libraries and community. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Verishagen, Nina, |
| 856 40 - ONLINE RESOURCES | |
| url | https://www.sciencedirect.com/science/book/9780081024096 |
| 758 ## - | |
| -- | has work: |
| -- | Social Media (Work) |
| -- | https://id.oclc.org/worldcat/entity/E39PD3yrwGHB9Dh39PRWbY3cw3 |
| -- | https://id.oclc.org/worldcat/ontology/hasWork |
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