Events management: an international approach/ (Record no. 186655)

MARC details
000 -LEADER
fixed length control field 00348nam a2200133Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780857022400
040 ## - CATALOGING SOURCE
Transcribing agency CUS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 394.2068
Item number FER/E
245 #0 - TITLE STATEMENT
Title Events management: an international approach/
Statement of responsibility, etc. edited by Nicole Ferdinand and Paul J. Kitchin.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Sage,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 364 p. :
Other physical details ill. ;
Dimensions 24 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note 1 Introducing an international approach to events management. Events in our changing world <br/><br/>2 The international events environment <br/><br/>3 Event project management <br/><br/>4 Building an events team <br/><br/>5 Event marketing <br/><br/>6 Financing events<br/><br/>7 Risk management <br/><br/>8 Event evaluation <br/><br/>9 Contemporary issues in international events management. Sustainability and the events industry <br/><br/>10 Ambush marketing: immoral or innovative? <br/><br/>11 The internationalization of sport events and leagues <br/><br/>12 The role of events in the hospitality sector <br/><br/>13 The development of the corporate events sector <br/><br/>14 Extended case studies. Sleeping through the static <br/><br/>15 The exportation of event expertise: taking best practise to international markets in the MICE sector <br/><br/>16 The marketing strategy for the 13th IAAF indoor world athletics championships 2010 in Doha: creating a value constellation <br/><br/>17 Events operations: the London city airport's fundraising day
650 ## - SUBJECT
Keyword Special events--Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ferdinand, Nicole, ed.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kitchin, Paul J., ed.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Accession number Date last seen Date last checked out Koha item type
        Central Library, Sikkim University Central Library, Sikkim University General Book Section 29/08/2016 394.2068 FER/E P41669 10/07/2018 10/07/2018 General Books
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