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R.Goeldner, Charles

Tourism principles, practices, philosophies /  Charles R. Goeldner, J.R Brent Ritchie - New Delhi. John Wiley & Sons, 2006. - xiii, 494 p. PB

1. Tourism overview --
Tourism in perspective --
Tourism through the ages --
Career opportunities --
2. How tourism is organized --
World, national, regional, and other organizations --
Passenger transportation --
Hospitality and related services --
Organizations in the distribution process --
Attractions, entertainment, recreation, and other tourist draws --
3. Understanding travel behavior --
Motivation for pleasure travel --
Cultural and international tourism for life's enrichment --
Sociology of tourism --
4. Tourism supply, demand, policy, planning, and development --
Tourism components and supply --
Measuring and forecasting demand --
Tourism's economic impact --
Tourism policy: structure, content, and process --
Tourism planning, development, and social considerations --
Tourism and the environment --
5. Essential of tourism research and marketing --
Travel and tourism research --
Tourism marketing --
6. Tourism prospects --
Tourism's future.

ISBN: 9788126563715

Dewey Class. No.: 910 / GOE/T