Audience studies: a Japanese perspective/
Takahashi, Toshie
Audience studies: a Japanese perspective/ Toshie Takahashi - New York: Routledge, 2010. - xvi, 234 p.
1. Audience Activity, Everyday Life and Complexity- A Theoretical Framework for Understanding Media Audiences 2. Towards the `Internationalising' of Media Audience Studies from a Japanese Perspective 3. Audience Engagement with Media and ICT 4. Media and Uchi 5. Media, Self-Creation and Everyday Life 6. Reflection on the Audience Appendices
9780415800136
Mass media--Audiences
Mass media--Social aspects
Mass media and culture
302.33 / TAK/A
Audience studies: a Japanese perspective/ Toshie Takahashi - New York: Routledge, 2010. - xvi, 234 p.
1. Audience Activity, Everyday Life and Complexity- A Theoretical Framework for Understanding Media Audiences 2. Towards the `Internationalising' of Media Audience Studies from a Japanese Perspective 3. Audience Engagement with Media and ICT 4. Media and Uchi 5. Media, Self-Creation and Everyday Life 6. Reflection on the Audience Appendices
9780415800136
Mass media--Audiences
Mass media--Social aspects
Mass media and culture
302.33 / TAK/A