Web copy that sells: the revolutionary formula for creating killer copy that grabs their attention and compels them to buy/
Veloso, Maria.
Web copy that sells: the revolutionary formula for creating killer copy that grabs their attention and compels them to buy/ Maria Veloso. - 2nd ed. - New York : American Management Association, c2009. - xxii, 314 p. : ill. ; 24 cm.
1getting Started: The Dynamics Of Web Selling 2a Simple Blueprint For Writing Killer Web Copy 3crafting Your Copy 4e-Mail Marketing: The Internet's Killer Application103 5using Psychology To Motivate Prospects To Become Purchasers 6the Art Of Changing Your Prospects' Minds 7increasing Sales Through The Use Of Involvement Devices 8online Marketing Communications: It's What You Do After People Visit Your Website That Counts 9 The Special Rules For Web Copywriting To The Business-Business (B2b) Market 10web Copywriting In The Age Of Web 2.0 11last But Not Least: Tying It All Together
9780814413043 0814413048
Electronic commerce.
Web sites--Design.
Internet marketing.
Internet advertising.
658.872 / VEL/W
Web copy that sells: the revolutionary formula for creating killer copy that grabs their attention and compels them to buy/ Maria Veloso. - 2nd ed. - New York : American Management Association, c2009. - xxii, 314 p. : ill. ; 24 cm.
1getting Started: The Dynamics Of Web Selling 2a Simple Blueprint For Writing Killer Web Copy 3crafting Your Copy 4e-Mail Marketing: The Internet's Killer Application103 5using Psychology To Motivate Prospects To Become Purchasers 6the Art Of Changing Your Prospects' Minds 7increasing Sales Through The Use Of Involvement Devices 8online Marketing Communications: It's What You Do After People Visit Your Website That Counts 9 The Special Rules For Web Copywriting To The Business-Business (B2b) Market 10web Copywriting In The Age Of Web 2.0 11last But Not Least: Tying It All Together
9780814413043 0814413048
Electronic commerce.
Web sites--Design.
Internet marketing.
Internet advertising.
658.872 / VEL/W